Saturday, October 1, 2022

PUBG: Battlegrounds is earning a lot more money after going free-to-play

PUBG: Battlegrounds, the PC and console model of the battle royale shooter collection, is making a lot of money following its swap to free-to-play in January, as revealed by developer Krafton’s latest earnings report published Friday.

In accordance with the report, on PC, gross sales had been up 61 % yr over yr to $82.3 million. On console, the gross sales bounce was even larger, growing 124 % from the earlier quarter and 274 % yr over yr, although Krafton didn’t put a greenback determine behind these will increase. The sport additionally noticed a “practically tripled” enhance in common month-to-month energetic customers from This autumn 2021.

PUBG: Battlegrounds was initially a paid title when it launched on Steam in early entry in 2017, however the outsized monetary success of free-to-play battle royale shooters like Fortnite, Name of Responsibility: Warzone, and Apex Legends proved that the free mannequin could be fairly profitable. To present you an concept of simply how profitable, EA mentioned this week that Apex Legends, a sport that has been out for a little over three years, has surpassed $2 billion in lifetime internet bookings. And Epic raised $144 million for Ukraine relief from simply two weeks of Fortnite proceeds.

So for Krafton, switching PUBG: Battlegrounds to free-to-play was possible a fairly simple determination. And the recognition of PUBG: Cell (which is additionally free-to-play) most likely helped; Krafton says that sport, which has been downloaded more than 1 billion instances as of March 2021, earned $307.1 million in income within the first quarter of 2022, a determine that was up 5 % yr over yr.

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